Physician partnerships are invaluable for philanthropy teams. Doctors can refer grateful patients, build a case for funding, and sometimes even participate in the ask. For many development programs, physician engagement is a leading strategy—and a leading challenge.
To provide new insights on building effective clinical partnerships, the Philanthropy Leadership Council conducted a survey of 262 physicians at two hospitals. The survey asked these doctors about themselves, their perceptions of their hospital, and their involvement with philanthropy, if any. Their answers fact-checked common assumptions about what doctors think and identified a roadmap for better partnerships.
This report details three new, data-based insights about why and how physicians are motivated (or not) to participate in philanthropy activities.