How Consumers' Health Care Preferences Vary by Age

Millennials, Gen X, Baby Boomers, the Silent Generation—you know they all consume care differently, but what exactly do each of these groups want? And how can you become their provider of choice?

We surveyed thousands of consumers across the United States to better understand their care expectations and found that some of the most significant variations fell across age groups. Download this infographic to learn about those variations and better tailor your messages and target your investments to different generations across the care continuum.

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